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Author Archives: peteract
Money-making Opportunities With Free Advertising
The costs of advertising these days are quite high, and sometimes beyond the reach of the start-up entrepreneur. For instance, last year I advertised in my local giveaway paper and it cost me $395, and to make things worse, I … Continue reading
Survival Tips For Small Business
It doesn’t matter whether your small business is just you or whether you have a staff of 150, when the economy takes a downturn, you will have to start tightening your belt and watching every item of expenditure. You will … Continue reading
6 reasons why mobile apps will become as important as websites are today
Mobile apps have been around for some time and there is a lot of hype around the developing market. But how sustainable is this development, and where does it lead? In summary, our analysis shows that apps will eventually be … Continue reading
Do you REALLY Believe in Your Business?
Here are four very clear signals that you just do not truly believe in your business (and NONE of these are that old-fashioned notion that you “would do it for free”): 1. Your “pipeline” is not full of potential customers, … Continue reading
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Why SMS is better than Email and why it will get you more customers
What’s the first thing a person does when they hear a text message come in? They open it! The average time for a text message to be read is within 4 minutes of being received. People get too many email … Continue reading
You don’t need to spend a lot on advertising
Spending a lot on advertising because you think it’s the only way you can inform people about your business should be avoided when starting a small business… Who sez? Leave traditional advertising to the big, established businesses because they can … Continue reading
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How People Learn About Local Businesses
The Pew Research Center just released a very interesting report that takes a look at how people learn about local communities and where they go first for information. In the report are many valuable insights for small business owners to … Continue reading
7 Ways To Promote Your Business Online For Free
Use the three big local listing services Registering your business with Google Places allows it to be found more easily on Google searches and it shows up on Google Maps. All you have to do is fill out the form and register, … Continue reading
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7 Ways To Improve Your Small Business Website With Google Analytics
By Karlee Weinmann Analytics software is essential for any online business: it helps you understand ways to reach your audience and drive traffic to your site. Google Analytics is one of the easiest ways to do this, and is especially helpful … Continue reading
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10 tips to creating a web strategy from scratch
By Oliver Milman from StartupSmart Daily Thursday, 22 September 2011 Very few businesses will launch without any sort of marketing or sales plan. Yet, the vast majority of Australian SMEs have no kind of strategy when it comes to the … Continue reading
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